Sometimes I’m asked “Is it possible to fail?” The answer is “of course it is“.
On TV with programmes like The Hotel Inspector and similar it is quickly demonstrated that it is not the activity ie. hotels, restaurants, bed and breakfasts, shops, that fail, it is the people running them. Not only is it necessary to take the right decisions but also to work very hard. The biggest “secret of success” is to work very hard.
This post was placed a few days ago by one of our photographers:
“A day in the life of a B&C photographer.. Started by chasing up 10am ED client who put the phone down on confirmation call day before to see if she’s actually turning up. No reply so pack up lights, backgrounds etc for Dental Focus booking an hour away in Whitchurch when another ED client calls asking when his Platinum order will be in. He apologises for chasing but is v excited about pics. Both ends of ED spectrum within minutes. Meet dentist no. 1 in Whitchurch talk through shots, set up studio, portraits and small groupings go well. Outside for full team shots in garden, need steps from boot of car, shots all fine steps go back in boot, another chat with dentist no. 1 about other shots, then….. You know when you suddenly get a draining of blood from your head – keys locked in boot! Soon i’m surrounded by dental nurses, receptionists, manager etc thinking how to help. So i ring 17 y/o son, hoping he’s out of bed, it is 1.30 after all, tell him what’s happened “yes i know…just listen – silver box in bookshelf, spare key, go and find it. Now. Tell me you’re holding it. Get a bus to Reading station, train to Basingstoke, train to Whitchurch. Now. Yes i’ll make it worth your while”. So on with the shoot, all goes well. Son rings, missed the train to Basingstoke. Ok. Rings later missed the train to Whitchurch, next one in an hour. Get a cab then, i’ll pay this end. £26 later i have the spare, all well back to the studio. 5.30 ED had postponed earlier so just had to wait for 7.30 viewing family from Sunday shoot, who, after hour and a half deciding spent £945. Home 9.15 for a glass/bottle of red. Fairly typical day wouldn’t you say?”
Last week this photographer had sales of £3,696. And over £90,000 sales in his first year.
Another who started at approximately the same time took £1500 in 6 months and gave up. Needless to say his work ethic was missing and he took many wrong decisions and ignored all avice.
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